Ok, ok, you have me convinced. I do not want to go with the black hat strategies. But what would be considered black hat? How can I avoid it? Just hold on a second. I'm getting there. Didn't I tell you I was lazy. The rest of the article is focused on the things not to do. By the time I am done, you will know what not to do to your website to not get it banned. There are 2 ways of spamming. On-page and off-page. Sounds familiar? Same factors to help you rank well are the same that can get you
penalized or banned. Let's start with our own backyard. Your thinking...Yea, yea I know "As momma always told you." Yep. See your getting it!
By adding news to your website,
Pinterest you will be adding extra content, and the search engines will visit your site more often. What sort of news, or other regular additional content could you provide your SEO company with? What about a blog, or focusing on a department or member of staff in your company? What about a product of the week, or a branch of your company?
Know what keywords you should focus on. And to do this you will have to use a
keyword research tool. Do not think for a second that you can do it on your own without utilizing a tool or a software. Because even if you know what your target traffic wants to look for it does not mean you know the exact words they would be using in their online searches. And that is where a keyword tool will come in very handy. It will show you the frequently searched terms including how many people are searching for these words every month.
Okay, search engine spiders are basic information you will learn when taking a SEO training course. You will also learn how to cater to them, get indexed higher, and bring more traffic to your business. If you want to turn this into a career, you will learn how to perform SEO strategies for your clients.
A lot of high ranking websites have outstanding articles posted around the internet as well as on their site. It's part of that wonderful promotion circle. Articles lead to more traffic. More traffic leads to better placement in search engines and so it goes.
SEO news Decide whether your website is targeting on a single keyword or a few keywords. In my opinion, each has its own pros and cons. Single keyword or keyword sniping allows you to focus on one keyword which means you may have very little topic to write about. Working on several keywords might lose your focus but each keyword can back one another up in case any of them fails.
Build your webpage now using the SEO tips that I described above. Incorporate the right title using your keywords, meta tags, alt tags, header sizes and keyword density. Whew! Now that this is finally done, the real work begins! Off page optimization. This is the most important.
SEO is a rapidly changing field. The algorithms of search engines keep changing. One needs to always be updated with the changes. The skills in SEO also keep changing. If you decide to do the SEO of your site In-House, then you need to spend time and sometimes money to learn the new aspects of SEO and keep yourself updated with the changes.